Gen7 Fuel Indigenous Artists Program will announce themed campaigns throughout the year calling on Indigenous artists from across Canada to submit original pieces of art that follow the prescribed creative brief.
Once the period for submission has ended, a panel of judges curated by Gen7 Fuel will select the winning design. The artist who created the winning design will receive $350CAD for use on pre-determined merchandise items; artists will retain all ownership of their work.
All proceeds from the sale of these merchandise items will be donated to Indigenous communities.
The winning design and artist profile will be featured on Gen7 Fuel’s website, social media channels, public relations efforts, and in every Gen7 Fuel station.